Magento 1
    • most innovative extension developer
      imagine 2016-2017 partner summit awards
    • Magento Silver Technology Partner
    Refer a Friend
    5 out of 5 stars

    Refer a Friend for Magento 1

    Encourage customers to invite their friends to your store and reward them for referrals

    • Invitations work via direct email, link, or social post
    • Reward policy is fully customizable by admin
    • Successful referrals and bonuses visible to customer
    45-Day Money Back
    Free Installation
    90-Day Free Support
    free lifetime updates

    View demos

    Pick a quick tutorial to learn about various aspects of this extension.

    • Overview
    • 28 Reviews
    • Docs & FAQ

    Smart Loyalty Program

    Important note for users of Refer a Friend v.1.*: version 1.X and 2.X are not fully compatible. To find out more details, please read the description.


    Advocacy is the end game of most marketing effort. Whether it be through unique portfolio, great customer service, or engaging content, once you’ve convinced customers to speak on your behalf you’ve gained one of the most powerful marketing tools available. Not only do referrals and personal recommendations enjoy a much higher conversion rate, they also attract higher quality customers and increased average order value.

    Convincing your customers to become your advocates may take a lot of effort over a long period of time, but it does not have to be the case. What we have for you is an advocacy tool with a built-in loyalty program that rewards customers for inviting people to your store. Our Magento Refer a Friend extension comes with a full range of customization options, allowing you to set up the referral program in Magento to fit your business model and reward the type of behavior that suits you best.


    Invitation delivery
    There is a number of options available for the customer to refer people to the store:

    • Using an invite form that sends a customizable message to a specific email;
    • Sharing an individual broadcast link generated by the store;
    • Posting to social media directly from customer area;

    Landing page for the referral link is provided by the store owner.

    Referral tracking
    Invites are logged within the customer area, allowing the customer to see how many people have responded and the amount of bonuses earned.

    Reward triggers
    A customer may receive bonus for one of three things: number of customers attracted, amount they spent, or the number of items they bought. There is also an option to reward those who responded to an invite with a one-off reward upon sign up.

    Reward calculation
    You decide at what point the bonus is activated (e.g. per each 5 customer sign-ups or each $100 spent, etc.), whether it is going to be a fixed sum or a percentage discount, and how many times a customer will be able to earn the same bonus.

    Bonus spending
    Earned bonus may or may not be used together with a discount code, it may be limited to a certain percentage of cart total, and it is possible to allow bonuses only with purchases over a certain amount.

    Multiple rules
    Within this Magento referral extension an unlimited number of rules may create to be used at different times or even simultaneously. In case rules overlap we suggest assigning priority numbers for each rules to decide which goes first. There is also an option to define whether the rules are compounded or limited to the first one engaged.

    Admin control
    It is possible to edit the amount of bonus earned manually from backend.

    Integration with other Aheadworks extensions

    Using the Refer a Friend extension together with the below Aheadworks products, online merchants get more valuable insights.

    Let clients use earned discounts for referred friends on the one step checkout page.
    Reward game users with points for friends inviting.

    Magento Developer

    Review by Mathieu | May 23, 2017

    Quality extension, work as advertised. Quality code makes customization possible. A1 Customer service.

    Good Extension

    Review by Lubomir Todorow | Aug 20, 2016

    Have a nice and easy interface

    Nice and Easy

    Review by Jason | Jun 21, 2016

    I purchased this module recently and really like it. Got all-in-one referral program that I needed. I definitely recommend it for those who wants to receive more benefits and stimulate customers as well.

    Do increase customer loyalty

    Review by alex | Nov 1, 2014

    Work as it should. Not a big price for this kind of quality. It have boosted customer loyalty,

    Excellent extension!

    Review by Adam | Mar 25, 2014

    It works in fact similar to a small MLM structure. There were few problems with configuration but Customer Service was able to help me quick and efficient.
    Great tool to increase your sales!

    Great value for members marketing

    Review by Stephen | Feb 9, 2014

    Getting members to register and refer friends for discount incentives couldn't be easier, using simple link sharing with popular social media and through emails. Good tracking of the referred friends in customer accounts too.

    A feature in the future I would like to see is to see a shorter or customizable broadcast link, such as simplifying the referral string to a certain amount of characters, etc.

    Best recommendations

    Review by Brock | Feb 4, 2014

    We used to think that we can hardly involve our clients into any loyalty program or direct interaction with our brand. I may say, we were wrong. This extension works fine for us. We have a dozen of overactive participants and many periodical ones, but the number of new visitors and customers increased noticeably and we are happy. Only the иest recommendations for this extension.

    A Must Have!

    Review by Charchack | Jan 29, 2014

    I recommend this plugin to all Magento store owners. Our own experience showed that this tool considerably increased the quantity of clients. It is evident that they were referred by other customers. It's difficult to emphasize one feature out of others. They are all great! But for me, as a store admin, unlimited rules with great flexibility in their setting are the most attractive.

    Helps our business

    Review by Carlos | Nov 18, 2013

    Since we installed the extension, our customers have become more active and we have noticed the seismic shift in new visitors.


    Review by Jaroslaw | Oct 12, 2013

    A very nice and good working extension.

    I'd also like to commend Vitaly and his team on their prompt, detailed and excellent support.

    Good - we used this because it had good integration with users contacts

    Review by John | Sep 12, 2013

    We like the module overall but had to customize how users see their balances and create some admin reports.


    Review by Bhavin M. | Sep 3, 2013

    Worth to spend $100. It's absolutely powerful extension.It's creating a lot of traffic to our client's website.

    Simple and easy to use

    Review by Tamara | May 31, 2013

    No frills, no fuss. Does exactly what it says. No frills, no fuss and works very well.

    Great mod great price

    Review by Mitch | Mar 2, 2013

    Simple to set up and what a better way to increase your customer base

    Good Extention

    Review by Domenico | Oct 2, 2012

    I have buy this extention and I think that is the really good solution for incrase Referral Traffic.

    Cleaner referral link

    Review by Pierre | Mar 12, 2012

    Hi, just bought the extension and it's working as it's supposed to but just need a bit effort on the code generation (which is a bit too long and complicated) and referral links that are easier on the on the eye like:
    Also the option to enter the code at registration time (or even while checking out the first time) would be awesome.
    Another great Magento module

    Excellent extension

    Review by Matthew | Feb 1, 2012

    Though we'd like to see a cleaner, easier URL that can be shared via social networks, our customers seem to understand how to use it so far. We'll have to start pushing it to them more - so creating more widgets around the site to spread the Refer A Friend word is key.

    Refers a lot of traffic.

    Review by Lea | Jan 9, 2012

    Great extension and easy to install. It's creating a lot of traffic to our clients website.

    Great module

    Review by Anton | Dec 22, 2011

    worked really well in helping me refer new customers but there were some issues in getting the module to administer the right credit to customers.

    Chief Consultant

    Review by Steve | Nov 11, 2011

    This is a easy-to-use extension for affiliate marketing. It'll be much better for users to add social bookmarks and retrieve email contracts from webmail services like Gmail/Yahoo/Hotmail.

    Excellent Module

    Review by Carlos | May 27, 2011

    A perfect extension to help improve our sales.
    The only option that we miss is to add a fee to the customer who buys after being invited by another customer.

    Excelent code to work on

    Review by 3Works Webdesign | May 21, 2011

    Basicly we purchased the component. Edited the invite a friend so more people could be invited at once, also added a live top 3 on the frontend of the website so we have live statistics of the top 3 'referrels' alltime.

    Our customer is happy and we are happy ;)

    Great support and nice extension

    Review by Marcel | Feb 24, 2011

    A very nice and good working extension.
    The support is also perfect.

    Lovely greetings


    Very Robust and Fantastic Support

    Review by Garrett | Jun 5, 2010

    Honestly, I don't think there's any way that a developer can add more robust functionality for $100 than buying the Refer a Friend extension. It's absolutely powerful.

    I'd also like to commend Pavel and his team on their excellent support. Weekday or weekend, I got prompt, detailed and positive feedback.

    I'll definitely be buying again!

    Fantastic Support

    Review by Garrett | Jun 5, 2010

    Honestly, I don't think there's any way that a developer can add more robust functionality for $100 than buying the Refer a Friend extension. It's absolutely powerful.

    I'd also like to commend Pavel and his team on their excellent support. Weekday or weekend, I got prompt, detailed and positive feedback.

    I'll definitely be buying again!

    Almost perfect

    Review by Jeroen | Dec 14, 2009

    Very nice module! But we miss two functions in this module. First of all it would be nice if the created actions would be visible on the account page, or in the RSS feeds.

    Also it would be very nice if the refer-a-friend url's could be combined and posted trough the facebook module.

    Excellent Extension, works so smoothly

    Review by RKB | Oct 29, 2009

    We hope the $ incentive will increase our Newsletter subscriptions which should convert to sales. Currently Refer a Friend only rewards the referrer I hope a future extension will reward either or both referrer and Friend. Example I would like to offer $2.00 for every signup to the Referrer and a $20.00 discount to the Friends first purchase.

    Good Module to Increase Referral Traffic

    Review by Brian - | Aug 11, 2009

    If you spend a lot of effort into making your customer's experience with your website as fun, safe, fast, secure, friendly ... then take advantage of this goodwill.

    This module works well at enabling your customers to refer an associate / friend to your site. There are no complicated forms or registration process for the customer. Simply enter in the friend's info and send.

    100% recommended for those who go the extra mile to ensure their customers have a great experience.

    When writing your review, please consider the following guidelines:

    • Review the product only if you've tried or bought the item;
    • Focus on the product and your individual experience using it;
    • Provide details about why you liked or disliked a product;
    • Be constructive and specific with your praise or criticism.

    We reserve the right not to post your review if it contains any of the following types of content or violates other guidelines:

    • Obscenities, discriminatory language, or other language not suitable for a public forum;
    • Advertisements, “spam” content, or references to other products, offers, or websites;
    • Email addresses, URLs, phone numbers, physical addresses or other forms of contact information;
    • Critical or spiteful comments on other reviews posted on the page or their authors.

    Aheadworks Co. does NOT edit the reviews and posts them as written by the reviewer.

    In addition, if you have any questions on the products – the compatibility, the functionality, or anything else – please do not submit them through a product review. We are glad to answer them in Aheadworks Forum.

    Enjoy writing your review!

    How do you rate this product?
    1 star 2 stars 3 stars 4 stars 5 stars

    All fields are required

    Tanya Poleshchuk | Head of Customer Care

    Got questions? Let’s talk!

    I will be happy to tell you more about this extension!

    Contact us!

    Tanya Poleshchuk
    Magento 2
    • most innovative extension developer
      imagine 2016-2017 partner summit awards
    • Composer packs
    • Magento Silver Technology Partner
    Refer a Friend for Magento 2

    Refer a Friend for Magento 2

    With this extension, merchants are able to create own refer-a-friend programs. It allows you to generate new sales and ramp your customer base up.

    • Easy way to launch customer referral programsAllow brand advocates to refer new customers and earn rewards easily
    • Reward both advocates and their friendsGet more loyal customers attracted and convinced by their friends
    • Integration with AddThis and ShareThisShare the link via social networks, messengers or email the way users are used to
    • Detailed rule explanationsHuman-readable rules, clear both for customers and marketing community
    • Performance StatisticsReferral program performance statistics on a website or advocate level
    • GDPR Compliance (Right to erasure)Once a customer profile has been deleted, all the referral activity will be erased
    $209 $299
    Get more info
    45-Day Money Back
    Free Installation
    90-Day Free Support
    free lifetime updates

    How does the Magento 2 Refer a Friend extension beat the competition?

    Optimized workflow
    Built upon the most common use cases, the backend interface closely matches the actual admin workflow
    Extensive testing
    Our quality assurance guarantees that all our extensions are Magento 2 compatible, customizable, and scalable
    Quality code
    We write clean code completed with full technical documentation

    How Magento 2 Refer a Friend works

    The Magento 2 Refer a Friend extension lets merchants build their own referral programs. They are able to invite their friends to purchase products using familiar sharing icons or sending referral links and track their performance in own accounts from the dedicated Refer a Friend section. The more new clients reach a store and make purchases following this link, the more rewards an advocate gets. Thus, the extension allows merchants to generate new sales, increase customer loyalty, promote brands in social media, and grow their customer bases.
    Case Studies on how to :
    Effective referral programs
    Effective referral programs

    Build a refer-a-friend program that actually works.


    Note that a referral program is a general concept and it does not implies any specific attributes. The whole scope may include affiliate, customer referral, and partner programs to be defined as referral ones.

    For example, affiliate programs are created for rewarding the activity of external agents, while partner programs are designed for rewarding third-party vendors or wholesale buyers of products and services. Meanwhile, the refer-a-friend program created by this extension helps to keep loyal existing customers and find new shoppers.

    According to statistics, customers prefer purchasing products or services 4 times better if they are referred by friends. Moreover, the lifetime value of new referral shoppers is 16% higher than non-referrals. Finally, the reward points earned within refer-a-friend programs are strong motivating factors by themselves regardless of the obtained reward amounts.

    So, the functionality provided by the extension is valuable by itself. Still, we also made our best to offer you simple and effective customer referral programs with straight rules, familiar interfaces and visual elements easily perceived by customers and non-tech savvy staff. The extension includes rich backed configuration options and the user-friendly frontend interface facilitating the whole process of creating refer-a-friend program in your store.


    The functionality available allows creating RAF (refer-a friend) programs, which are easily comprehensible and intuitive. Almost without your participation, customers are able to join the program attracting new clients with discounts and receiving rewards in return.

    Profit-oriented working principles
    Profit-oriented working principles

    Make sure your referral program does not kill your business.


    There is nothing worse than to create a referral program which is poorly operated. Customers certainly like the fact is that you can offer big discounts, but they won’t work if it takes forever to obtain the rewards. As we know, a spoon is dear when lunch time is near.

    So, the best idea here is to set rewards being transferred to brand advocates just after their referrals make the purchase. In its turn, it considerably increases the chances for immediate reward application by brand advocates. If a brand advocate is not in a hurry to spend awards for some reasons, you can define reward expiration terms. It makes brand advocates use points more actively making a referral program work in a proper manner.

    Flexible configuration makes it possible to create motivating programs attractive for both brand advocates and newly referred customers. You can even differentiate programs for particular store views to make them corresponding to certain customer groups and local mindset preferences.


    You are able to create refer-a-friend programs, which are beneficial for all the parties, including you, your brand advocates, and their friends. With the functionality provided, the program is well-managed and well-performing simultaneously, which ensures you profit and LTV increases.

    Abuse-proof system
    Abuse-proof system

    Prevent your business from frauds, fake referrals, and financial losses.


    It’s vital to set a customer referral program in the way it charges rewards to brand advocates only in the cases their referrals achieve the store and make purchases. For this purpose, Refer a Friend offers the functionality, which protects the fraudulent use of referral links.

    Situation 1. Imagine the following situation. Linda sends the link to Robert, a new customer. Robert follows this link, comes to the store and makes the purchase. The extension charges reward points to Linda. It’s OK.

    Situation 2. But what if Tom, a current client, sends his link to Linda to make a purchase? Since Linda is an existing customer, Tom will not get the reward via the Refer a Friend extension. That’s how the extension fraud protection system works. Also, note that brand advocates can’t refer themselves. The extension will block such attempts.

    Moreover, to prevent the situation when brand advocates get drastically large discounts and apply them to buy the products or services with extremely low prices, it is reasonable to set the minimum order amount when brand advocates can apply their earned points. Moreover, to prevent your business from significant financial losses, it is possible to define the maximum reward amount that can be spent per order.


    As a result, you have a safe and reliable refer-a-friend program at hand with various functional opportunities able to stop frauds and keep your business away from unreasonable loses.

    Magento 2 Refer a Friend Detailed Feature List

    Customer Account Area
    • Refer a friend section in customer accounts
    • Detailed rule explanations
    • Social media sharing options
    • Referral dashboard
    Effective Invitations
    • ‘Welcome’ popups displayed for new referrals
    • Multiple sharing options
    Reward Earning and Spending
    • Order status to be valid for rewards
    • Brand advocate award expiration settings, days
    • Minimum order amounts when earned rewards can be applied
    • Maximum reward amount to be spent per order
    • Ability to stop new invitations while reward spending remains available
    Customer Restrictions
    • Referral program availability to registered advocates
    • Referral program availability to registered/unregistered customers
    • Admins can set which customer groups can join the refer-a-friend program
    Email Settings
    • Email options
    • Email templates
    Straightforward Referral Rules
    • Convenient rules management for multi-store installations
    • One-time discount is guaranteed for friends
    • Cumulative reward spendings for brand advocates
    • Registration protects fraudulent usage of referral links
    Perfomance Statistics
    • General referral program statistics
    • Individual statistics by advocates

    Please wait...

    added to cart
    Go to Checkout Continue Shopping
    Continue shopping
    View cart & checkout