I love this mod and recommend it to all store admins! :-)
A smart tool that reacts to customer activity and automatically sends out pre-defined follow-up messages.
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Certain customer activities are registered by the extension and used to trigger a follow up email. An email of this kind is more effective than a random email, because it engages customers based on their actual activities, thus being more relatable. For example, if a customer has abandoned his cart, then he will receive an email reminder to come pick it up. If someone purchased a month worth of pet food, then a month later he may be invited to buy some more. The exact applications of follow up email extension are up to you.
John visits an online electronics store, adds a laptop to his cart, leaves the cart and walks right out. What the hell, John? What happened?
Well, lots of things might have happened. John might have been spooked by a shipping cost. Or he’s taken a timeout to do some more research on this model. Or there is a technical problem. Or he is simply waiting for a payday to complete his purchase. But, whatever the reason, data says that in 90 minutes there will be nothing attaching John to this store and after that he might go to a different store or abandon the purchase altogether.
This is exactly the case you would use Magento 2 email extension for. By using an abandoned cart as a trigger, you may send John an email reminder and include a small discount to increase the chances of him coming back. Sounds too simple? It is. But it has proven to cut a cart abandonment rate by up to 30%.
It's been a month since Maria fell in love with a dress she found in your store. Finally, the pay day comes and 'Happily ever after' seems so close that she can literally feel the touch of the silk. Hastily she proceeds to the checkout and clicks the magic button only to see that her order hasn't gone through and the dream dress is fading away.
Unfortunately, orders do fail and for many reasons. Sometimes it is not a big deal and customers can figure it out on their own. However, sometimes the problem is unclear and your customers might benefit from some assistance. Of course, we do expect Maria to give it another try or two, but if she keeps failing for no apparent reason she is very likely to give up soon, dressless and frustrated. Not an ideal shopping experience, right?
Right, this is where M2 Follow Up Email comes in. Just put together an email containing most common checkout issues and ways to resolve them and set it up to be sent to anyone whose checkout failed. Take it a step further by applying ‘payment method’ filter and send out solutions that are only relevant to corresponding methods. That’s it! From now on you can sleep sound and be certain that Maria will get her dress delivered no matter what problems she might face with her order.
A selection of events that work as perfect excuses to either start a conversation or keep it going
WYSIWYG editor allows writing email templates without any knowledge of HTML
Events, corresponding templates, and follow up settings are accessible from a single backend location
Check out selected features below or view documentation for a full feature list
Include abandoned cart recovery, review requests, transactional emails, customer re-engagement, and birthday greetings
Custom conditions allow to differentiate emails by customer group, by cart and product conditions.
A follow-up email may be sent any time after the trigger event has happened (in case of a birthday - before the event)
A number of consecutive emails may be scheduled for any given trigger event
When activated, all follow ups are redirected to admin to get a feeling of how’s everything working
Several templates have been prepared based on best industry practices. Those may not be a perfect match, but will save some start-up time.
An integration with Coupon Code Generator allows to use custom variables to automatically generate and paste coupons into emails.
WYSIWYG editor allows to write emails without any knowledge of HTML
Allows to track and manage sent and scheduled emails from a single table
Allows to send, cancel, or delete multiple emails from mail log
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