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Follow Up Email for Magento 2

5 of 5 stars

Magento Editions Compatibility:

  • Community: 2.0 - 2.1.3
  • Enterprise: 2.0 - 2.1.3

Follow Up Email for Magento 2

A smart tool that reacts to customer activity and automatically sends out pre-defined follow-up messages.

  • 5 predefined events that trigger a follow up email
  • Built-in email templates available for each follow up case
  • WYSIWYG editor for composing emails without breaking a sweat
  • Custom conditions to target highly specific events
  • Live support and documentation available within the extension

50% OFF for M1 customers! Use “M1M2” for coupon.

How did this extension beat the competition?

  1. Optimized workflow

    Built around most common use cases, backend interface closely matches actual admin workflow

  2. Extensive testing

    Our quality assurance guarantees extensions that are compatible, customizable, and scalable

  3. Quality code

    We write clean code complete with full technical documentation - just waiting to be altered

Experience the extension first hand!

Pick a quick tutorial to learn about various aspects of this extension.

How it works

Certain customer activities are registered by the extension and used to trigger a follow up email. An email of this kind is more effective than a random email, because it engages customers based on their actual activities, thus being more relatable. For example, if a customer has abandoned his cart, then he will receive an email reminder to come pick it up. If someone purchased a month worth of pet food, then a month later he may be invited to buy some more. The exact applications of follow up email extension are up to you.

Case Study

Abandoned cart recovery

John visits an online electronics store, adds a laptop to his cart, leaves the cart and walks right out. What the hell, John? What happened?

Well, lots of things might have happened. John might have been spooked by a shipping cost. Or he’s taken a timeout to do some more research on this model. Or there is a technical problem. Or he is simply waiting for a payday to complete his purchase. But, whatever the reason, data says that in 90 minutes there will be nothing attaching John to this store and after that he might go to a different store or abandon the purchase altogether.

This is exactly the case you would use Magento 2 email extension for. By using an abandoned cart as a trigger, you may send John an email reminder and include a small discount to increase the chances of him coming back. Sounds too simple? It is. But it has proven to cut a cart abandonment rate by up to 30%.

More cases

  • Events to follow up
  • Follow up email management
  • User experience enhancement
  • Follow up conditions

Feature Highlights

Check out selected features below or view documentation for a full feature list

  • Key applications

    Include abandoned cart recovery, review requests, transactional emails, customer re-engagement, and birthday greetings

  • Targeting options

    Custom conditions allow to differentiate emails by customer group, by cart and product conditions.

  • Scheduling options

    A follow-up email may be sent any time after the trigger event has happened (in case of a birthday - before the event)

  • Consecutive emails

    A number of consecutive emails may be scheduled for any given trigger event

  • Test mode

    When activated, all follow ups are redirected to admin to get a feeling of how’s everything working

  • Built-in email templates

    Several templates have been prepared based on best industry practices. Those may not be a perfect match, but will save some start-up time.

  • Coupon codes

    An integration with Coupon Code Generator allows to use custom variables to automatically generate and paste coupons into emails.

  • Writing tools

    WYSIWYG editor allows to write emails without any knowledge of HTML

  • Mail log

    Allows to track and manage sent and scheduled emails from a single table

  • Mass action

    Allows to send, cancel, or delete multiple emails from mail log

Vitaly Verbitsky | VP Partnership and Sales

Have questions?

I’ll be happy to tell you more
about this offer!

Let’s talk!

Vitali Verbitsky
  • Reviews (3)
  • Customer Questions & Answers (3)

Common rating

5 of 5 stars

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Nov 21, 2016

Love it

I am using this module together with Coupon Code Generator to send coupon codes. I should say I see good results! The module saves me a great lot of time now. I had had to do it all manually before.
I love this mod and recommend it to all store admins! :-)


Sep 2, 2016

All in one solution

I like that it's got several uses built into one product. Right now I'm using it for abandoned carts only, but as soon as I got time I'll add reviews and probably some kind of reminder emails. And I won't have to buy any more extension to do that. Thanks guys!

Phil T.

Jun 6, 2016

A huge leap ahead!

The rules and their conditions look like they are Really made for ordinary people, not just for developers (yes yes! finally!), which is a huge improvement since Follow Up Email for Mag1.
Using the module for several months already, never had any problems!
I run Magento 1.X. Will my currently installed extensions from aheadWorks work in Magento 2?
Due to a significant difference between Magento 1 and Magento 2 branches, the extensions for M1 will not work in M2.
However, the owners of the extensions by aheadWorks for Magento 1 can use coupon M1M2 to get 50% Off discount on purchase of any extensions by aW for M2
Hi, I want to purchase this extention for our magento 2 website. However during the purchase I have to enter our url. Does this extention only work on 1 installation? Because we have a development environment and a production environment.
Our EULA allows using the extensions on a single production and as many dev or staging sites as you need without a need of purchasing an extra license.
Which URL do I specify on checkout if I've got only a development store at the moment?
You need to enter a final address of the site when it will go live.

If the domain name is still under consideration at the moment of purchase, you can enter an address of your dev environment. In this case, don't forget to contact us when the final domain name has been registered: our support team will change it by your request.

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