Current extension version: 1.5.0
Create rules for assigning related products automatically
Automatic Related Products for Magento 2 allows online merchants to assign related products to several items simultaneously. Related products are assigned in accordance with the rules specified by a merchant. Multiple rules can be applicable to the same related products blocks. For each product in a store, a merchant can select related products as well as determine the positions of the related product blocks around the store. The look of the blocks can be customized in any preferred way.
Case Study
Let’s say you managed to attract the customer’s attention to your product page. Great, the customer is interested in your product and intends to buy it. That’s when the ARP module comes into play. Now, let’s try to grow up the scope of this purchase.
Option 1: upsell. Use a related product block to suggest a range of slightly more expensive products with the 5-10% markup. The human nature will do the rest since it’s next to impossible to resist an urge to find out what you can get for a few dollars more.
Option 2: cross-sell. Use the related product blocks to suggest the items that are usually bought together with the product to be purchased. For example, a camera is often bought together with a camera bag and a memory card. A dress perfectly goes with shoes, earrings, or bracelets.
By using our Magento 2 related products extension, you are guaranteed to get an increase both in order value and order size.
Related blocks
Flexible settings allow online merchants to choose the block layout (a grid or a slider), the number of rows and quantity of items per each block, and the related products sorting order.
Related product blocks automatically adjust to the current screen resolution.
In the 'related products' tab, merchants can override automatic related products with the native Magento related product suggestion. This option allows creating exceptions from rules covering entire groups of products.
Place related product blocks anywhere in your store by using the custom block position widget.
If you have multiple store views, you can put the related product block on the selected ones or all store views at once.
Extension supports mobile-specific gestures.
Several related products blocks with different names, positions, and products can be displayed on the same page.
The set of predefined options allows placing the related products blocks anywhere on category, product, and cart pages.
Related product blocks can also be displayed inside of the AJAX Cart Pro confirmation pop-up. The extension will analyze all the rule conditions set by the merchant to offer the most relevant cross-sells or up-sells.
Cross-sells and upsells can be displayed within the same position. In this case, the merchant should define the rule priority for the block to be displayed first.
Rules and conditions
Rules can be set up for category, product, and/or cart pages.
Conditions allow online merchants to make a custom selection of products based on their attributes without the need to pick related products manually one by one.
Assign the priority value to related product rules in order to resolve any possible rule conflicts.
Save time on creating several rules with the same conditions by duplicating the required rules.
Automatic Related Products blocks can be further targeted using Enterprise segmentation rules.
In the Where to Display section, merchants can define pages where the related products blocks will be displayed using rule conditions and condition combinations.
The What to Display section allows determining the products to be displayed as related. Store admins can choose between the Condition Combination, Who Bought This Also Bought, and Who Viewed This Also Viewed display modes.
The key performance stats, including the number of views, clicks, and click-through rates for each rule can be tracked in the Rules grid.
Built around most common use cases, backend interface closely matches actual admin workflows
Allow checking compatibility with Magento, which is especially helpful for the customization process
Going beyond basic responsive design, our extensions support mobile-specific user interactions
Tanya Poleshchuk | Head of Customer Care
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