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Our research shows that visitors to a store coming via the search box in their browser bars tend to convert to customers much higher. In fact, we have recorded conversion rates as high as 230%! The reason for the improved conversion are not hard to fathom: these visitors have visited your store previously, are familiar with it and have found it useful. Therefore, these visitors are already higher up in the purchasing funnel. They are visiting your site not just to browse, but in all likelihood, with an intent to transact.

Why not make it absolutely simple for them to do so? Here’s a summary of the features and benefits of aheadWorks Browser Search:

• Greater site recall and increased loyalty
  Since your site is always on the browser search engine list, your store name gets constantly reinforced on your customers/prospects. This increases the number of repeat visitors you get to your website and thus, increased sales.
• Added features for your visitors
  The extension provides a quick search interface for your site visitors, with ‘search suggestion’ features (though this feature may not work well with sites that have slow site search capabilities).
• Browser compatibility
  This extension works well with most common browsers including Firefox 2.0+, Internet Explorer 7.0+; so, you will reach a fairly wide user base.
• Easy set up, trusted aheadWorks product quality and support
• Easy 2-minute installation
• 100% open source
• 30 day money back – satisfaction guaranteed
• Lifetime bug free guarantee
• Meets Magento programming practices for most versions and customizations compatibility
• Free upgrades at least in current version branch
• Our excellent support team is waiting to hear from you each business day from 9:00 am to 5:00 pm GMT

Installation

1. Extract the contents of the archive on your computer and navigate inside the extracted "Browser Search" folder.
2. Using your FTP client upload 'app' directory and 'searchplugin.xml' to your store root.
3. Open 'searchplugin.xml' in your editor and fill in with your store information. See section 2 for explanation of the options.
4. Open 'searchplugin-sample.html' with your editor. In the first line change "www.mysite.com" to your store URL. Make sure the URL points to the correct 'searchplugin.xml' location on your server.
5. Copy both lines of the code from 'searchplugin-sample.html' and insert it somewhere in your store through CMS. This inserts the link which installs the search bar when clicked. Sure, you can change the text, or insert an image in <a> tag.

XML Structure

This section explains values in 'searchplugin.xml' line by line.
The first 2 lines contain general service information, no need to edit them.
Line 3 - you site name, e.g. myStore.com. This would appear in the browser search box when your store is selected.
Line 4 - description of your store, very short, e.g. "The Best Auto Parts Store"
Line 5 - no need to edit normally
Line 6 - insert your favicon instead of "http://www.mysitename.com/favicon.ico". This icon will be visible in search engine selection.
Line 7 - change "www.mysitename.com" to your store domain and path. Make sure the whole URL is working, most likely your Magento would say "Search results for '{searchTerms}'"
Lines 8 and 9 - the same, change www.mysitename.com to your store domain and make sure the URL's are correct.

Troubleshooting

1. Firefox says "The search engine cannot be installed".
   Firefox requires fully qualified domain names, most likely you are testing on a local domain.
2. There is no suggestions showing.
   Suggestion may not work on slow sites. It can be the case if your search processing takes more than 1 second or overall store is slow.